Building a brand is a marathon; everyone talks about it, so let's help everyone know who you are and your business.

We utilise a straightforward strategy for helping small businesses build up their brand awareness, start conversations, build their customer list and train Facebook who your ideal audience is so you can reconnect in the future with offers and alerts.

Firstly, we need to build up your brand awareness with information about your business and what it offers regarding a solution or outcome to the customers that end up buying from you.

Secondly, we must design a 90-day content plan around the information and questions you can provide about your business. These questions will all be captured on video. They will also include stories, tips and material that people can learn from.

Thirdly, you need to run this strategy for at least 90 days because that's how long it takes, and it needs to be consistent.

While all of this is going on in the background, we have many strategies that can turbo-boost your engagement using print and whatever else you're using as part of your marketing to generate a great deal of new leads.

We also know that coming up with that kind of content on the fly is challenging; however, we need to interview using video and audio, which is much easier, seeing you answer the questions comfortably and confidently. Nobody knows your business better than you!

The 6-part Knowledge-Based Lead Magnet Content Strategy is a comprehensive approach to creating valuable content for businesses. It starts with creating a 6 chapter eBook that focuses on how the business can solve problems for its ideal customers. Each chapter is accompanied by a short 30-60 second video that aligns with the 90-Day Content Strategy.

By combining written content with video, businesses can effectively engage their audience and deliver useful information. The eBook provides in-depth knowledge and insights, while the videos offer a more visual and interactive experience. This approach ensures consistency in video production and aligns with the overall content calendar.

Implementing this strategy allows businesses to provide their ideal customers with valuable information, build brand awareness, and generate leads. Combining written and visual content helps businesses establish themselves as industry experts and stand out in a crowded market. By leveraging the power of video marketing and delivering high-quality content consistently, businesses can drive customer engagement and establish a solid online presence.

The 90-Day Content Strategy is a comprehensive approach that revolves around daily video production. The Chatbot Agency collaborates with the business to conduct recorded video and audio interviews. These interviews encompass 90 questions that are relevant to the business and its target audience. The business can share stories, examples, and client successes during these interviews, providing valuable insights and information.

Once the interviews are complete, the videos are carefully edited and cut into 90 individual pieces. These video snippets are then distributed across various platforms, such as social media, YouTube, and the business's website. By leveraging these platforms, businesses can reach a wider audience and effectively engage with their target market.

The 90-Day Content Strategy ensures consistent video production and aligns with the overall content calendar. This approach allows businesses to provide valuable information to their ideal customers, building brand awareness and establishing themselves as industry experts. Businesses can generate leads and drive customer engagement by consistently delivering high-quality video content. Overall, the 90-Day Content Strategy is a powerful tool for businesses to leverage the power of video marketing and establish a solid online presence.

The Chatbot Agency handles all aspects of social media management as part of the 90-Day Content Strategy. Their role includes video production (in-house or with a video production partner depending on location and time constraints), where they conduct recorded video and audio interviews with the business to address 90 questions related to the business, sharing stories, examples, and client successes. They then edit and cut these videos into 90 pieces for distribution across various platforms.

Additionally, the Chatbot Agency creates a content calendar and schedules posts to ensure optimal engagement. They also play a crucial role in repurposing video content into social media posts and blogs, maintaining consistency in messaging and branding. This comprehensive approach allows businesses to effectively engage their audience, provide valuable information, and establish a solid online presence strategically and efficiently.

The Chatbot Agency recognises the time and resource constraints that businesses often face. To alleviate this burden, they have devised a streamlined process that involves businesses in a minimal yet effective manner.

Specifically, businesses must provide 90 key points about their operations, which are then used as a foundation for the interview process.

The Chatbot Agency takes care of the entire video production, editing, and content creation aspects, allowing businesses to focus on their core operations without compromising the quality of their online presence.

By efficiently involving businesses in the process, the Chatbot Agency ensures that valuable information is communicated to the audience while minimising the time and effort required from the businesses themselves.

The Chatbot Agency recommends running 1 video per day as part of the 90-Day Content Strategy for at least 90 days. This duration is crucial for achieving consistent and sustained engagement, maximising the strategy's effectiveness.

By consistently posting content for 90 days, businesses can establish a more robust presence across various platforms and build a loyal audience.

After the initial 90 days, businesses can continue to utilise the same videos by scheduling them for the next 90 days. However, if there is a need for fresh content or if common post comments suggest additional topics to address, the agency can conduct another interview to create new content.

This approach ensures that businesses can maintain a consistent flow of engaging content and effectively communicate their messages to their target audience.

The Chatbot Agency makes the content creation process easier for businesses by conducting video and audio interviews.

This approach allows business owners to answer questions comfortably and confidently, as no one knows the business better than the owner themselves.

By leveraging the business owner's knowledge, the agency can create engaging content that effectively communicates the business's messages to its target audience.

This streamlined process saves businesses time and resources as the Chatbot Agency handles video production, editing, and content creation. This allows businesses to focus on their core operations without compromising the quality of their online presence.